Handy Heroes - Helping Hands From Community Heroes

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Press & Media

Our goal over the next six months is going to focus on "branding".

We define branding as the publics interaction with HandyHeroes.com that creates an impression. It's more than just a logo or an advertisement - it's the personality and soul of HandyHeroes.com. It's what makes us unique and communicates the difference between our competitors and us. It is what makes us stand out in the crowd. Branding is not only about getting the public to choose us over our competition, branding is about getting the public to see us as the only solution to their problem.

We've put together a strategy to help reach these goals and we will be keeping you up to date on its on-going phases, implementation and results.

Public Relations
Imagine our surprise when we answered our phone an Al Ruechel, top anchor of Bay News 9, greeted us on the other end. He had received our press release and could not say enough about the concept behind HandyHeroes.com. His interest lead him to do a full feature on BayNews 9 that ran twice every hour for the entire day of Tuesday, May 11, 2004. HandyHeroes.com was also listed on their web site for the entire month. Click on the following link to view the BayNews 9 segment.

Handy Heroes On Bay News 9

Paid Advertising
  • Print Advertising
    • Seminole Beacon
    • Bellaire Bee
    • Largo Leader
    • Fire Rescue Magazine
    • JEMS Magazine
  • Outdoor
    • Clearchannel Out door board 66th & 120th Ave and Sunset Point West of US 19.
  • Guerilla Marketing
    • Flyers
    • Magnetic Car Signs

Newsletters

  • Hot News
    Monthly opt-in newsletter/e-zine with subscription based of 6,000.
  • Just for Heroes
    Monthly newsletter/e-zine to benefit all registered heroes.

Events

  • Devil Ray Give-a-Way
    Contest to win free tickets to the September 5th Devil Rays game celebrating Firefighter Appreciation Day. Winners receive two tickets to the game, voucher for two hotdogs, two sodas and two boxes of crackerjacks, and a game program. Click for more information.
  • Devil Ray Benefit
    As a Firefighter Appreciation Day sponsor, HandyHeroes.com will be on jumbo-tron, on the sidelines and on the field. Join the fun and look for us there. Click for more information.

Web Site

  • Post-A-Quote Page
    At HandyHeroes.com, we want to do our part to increase your sales. That's why we are developing the Post-A-Quote page for consumers to post the jobs they need done so you have the opportunity to get their business. You'll be able to check the jobs listed when you log-in to the Heroes section of HandyHeroes.com.
  • Advertising & Design Services
    We know, as a small business owner, developing advertising, sales and business materials as well as purchasing ad space has to be done on a shoestring budget. Due to the volume of requests, we put together advertising and design services that are affordable to those who own a businesses where every penny counts. We can help you with everything from business cards and stationary to web banners, coupons and everything in between. Click here for more information.

Handy Heroes
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